1. Start with a specific question
Every article or video begins with a clear question about a city, state or housing trend. The scope must be narrow enough to answer with evidence rather than speculation.
2. Prefer primary and authoritative sources
We prioritize government statistics, public records, local planning documents, census data, tax authorities, insurance regulators and original company filings. Reputable research organizations and local reporting provide context when primary data alone cannot explain a market.
3. Record the date and definition
Housing figures change quickly. Every statistic should identify the period, geography and definition used. Median listing price, median sale price and estimated home value are not interchangeable.
4. Compare like with like
When cities are compared, the same source, date range and metric should be used whenever possible. If that is not possible, the difference must be disclosed.
5. Explain the full cost
A low purchase price does not automatically mean low housing cost. Our analysis considers property taxes, insurance, maintenance, utilities, transportation, local wages and climate exposure where relevant.
6. Separate reporting from advice
We explain markets and trade-offs. We do not provide individualized financial, legal, tax or real-estate advice.
7. Update and correct transparently
Material corrections are noted. Articles should show an updated date when substantive information changes. Readers can report errors through the contact page.